FOXTONS – BALHAM
In 2001, Ann MacDonald and Chris Warren, Founding Partners of Icewit Design, were commissioned by Jon Hunt to create a New Brand for Foxtons Estate Agency. Foxtons was sold 6 years later, in 2007, for £370 million. Jon was a designer’s dream client: he wanted a look to totally break with the traditional Estate Agency style of the time. Ealing was the flagship branch. Our initial task was to create an innovative shop front; something that no other retailer had. Together we came up with the idea of a shop front as a transparent glass living billboard with no fascia. An Agency supplied the 2 dimensional graphics and AM and CW translated this into the architectural brand and signage package. The new roll outs are currently designed and built by Icewit, Ann having left to form her own company AMI Consulting in 2005.
“Annie worked for me in the design and implementation of Foxtons cafe style offices. She is fantastically creative and the offices have been a huge success with our consumers. I have no hesitation in recommending her.”
Jon. M. Hunt